How can you make your handcrafted work stand out? Use these tips to add extra value.
How to Create an Artist Email Newsletter that Works
Ruth Soller, a successful painter from Colorado, explains how to create an artist newsletter that gets real results.
6 Ways to Sabotage Your Art Business
Many artists experience frustration from lack of sales without realizing they have sabotaged themselves.
Alleged Copyright Theft Goes Viral
Outraged messages on Twitter and Facebook decried the copyright theft she reported, fueling a viral social media campaign aimed at exposing and stopping Cody Foster from profiting off of any potential copyright infringement.
It’s Not All About the Money
There aren’t many artists I know who are creating work just for the money. In fact, it’s pretty much the opposite.
Commit to Imperfection
I’ve gotten into the habit, when starting off a new workshop, of letting the participants know that I’m planning to be imperfect.
What’s the Back Story on Your Art?
Consistent use of unexpected touches can be an expression of your brand as an artist, even when used on the back or the inside.
Profile of a Collector – Part 2
Through her experience, she has become interested in acquiring landscapes by California painters, and she focuses mainly on this niche.
Profile of a Collector – Part 1
Marsha is a fairly typical collector. She doesn’t buy extremely high-end art or purchase it as an investment.
Should You Change your Name for the Sake of Art?
Todd Ridge explains why he changed his name as an artist and a brand to become more memorable and enhance sales.
Telling Your Artist Story
Delight your visitors with lots of big, juicy, photos of your studio, or better yet, you in your studio in the process of creating your art.
What to Do when your Show is Slow
When you look at your show experience as a first contact, you can plan marketing activities after the show is over.
Work on Your Art Business
As a creative entrepreneur, you have to manage this delicate balance on a daily basis. It’s at the core of your success.
The Power of Trust
The most basic element of all relationships is trust – business associations as well as friendships depend on it.
