“You’ll never make a living as an artist.” Who said that to you? Was it your parents, friends, your ex? Or was it you?
Are Your Art Prices Unrealistic?
Not pricing your art correctly has consequences, and is unhealthy for your business.
Matching Artists with Corporate Buyers
Is your artwork a match for the corporate art market? Expert Joyce Creiger developed Art Specifier to help artists sell.
Presentation Skills for Artists
Do you become tongue-tied when speaking about your work in front of an audience? Coach and trainer Jim Hornickel discusses different techniques to improve your speaking style.
Making Art and Making a Living
Putting pressure on yourself to make a living from your artwork can actually kill your dreams. Is your creativity suffering because you have to worry about making sales?
How to Define Your Dream and Plan Goals
Have a dream? Visualize the outcome, and then set measurable goals to achieve it. Here’s how.
6 Ways to Improve Your Greeting Card Sales
Are you planning a greeting card line? Good design and text are important basics. Here are six additional suggestions to hone your line and grow your sales.
What Artists Need to Know About Giclee Printing
Giclee printer Stan Bowman works with artists who want to reproduce their work for sale. He offers many years of experience in marketing, and discusses the technology of giclee.
A Disaster and a Valuable Lesson
Sometimes we learn the most valuable business lessons through tough experiences. Here’s what happened to me.
3 Ways to Increase Every Sale
Strategies for artists to increase every sale they make by bundling and creating sets that naturally go together, or cross-selling other merchandise to bump up each ticket.
Anatomy of a Dynamic Website
If you want to sell your art or crafts, your website is extremely important. How to make an effective, user-friendly site which gets results and makes sales. The example used is susidjewery.com, owned by jeweler Susan DelVecchio.
Is an Art Residency Right for You?
What is involved with finding, applying for and participating in artist residencies? Guest blogger Joseph Cavalieri details how to go about this process step by step, and gives ideas for using your residency to meet other artists, promote your work and make permanent connections.
Strategies for Self-Producing Artists
In the final installment of her article on “Creating a DIY Strategy for Exhibiting Your Work” guest blogger Rhonda Schaller discusses the pros and cons of self-producing artists.
Artists – Discover Your Market
In Part 3 of Rhonda Schaller’s article “Creating a DIY Strategy for Exhibiting Your Work”, she stresses how to research your market and find those venues which fit your work.
