Media outlets are hungry for stories. Artists make for good stories. Let’s explore how you can do this effectively to get media attention.
Holy Cow! How to Succeed at Selling to a Niche Market
Your niche has other people in it who create art. Get to know them and create a strategic alliance tp refer business to the other.
Why I Closed My Studio
Art careers and studios eventually come to an end. Here’s why I got out of the business, and what happened next.
Want to Rock Your Art Business This Year? Start with Your Collection
Go into your design process knowing who your target customer is, what they buy and why your work will appeal to them.
Scott Price: Writer, Digital Artist, Self-Publisher
As internet resources allow artists and writers to self-publish, they increase their independence and opportunities.
Storytelling for Artists
olyn Edlund
Creative entrepreneur Joan Biondi used the power of stories to create a feline personality who became a superstar.
Perseverance and Results
Every time I felt like giving up because I came away from a show where I sold nothing, it made me dig deeper and become more resilient.
Creative Marketing for Artists
Five examples where artists have gone above and beyond to market their work and keep their businesses responsive
Top 5 Tips on Getting into More Juried Art Exhibitions
Expert John Math shares strategies for greater success in getting accepted into the art exhibitions you want to enter.
What is Success?
How do you define success as an artist? Do you measure by number of shows, money earned, acclaim? Have your goals changed over time?
Brilliant Idea Increases Art Studio Income Dramatically
Siyeh Glass in Atlanta, Georgia came up with a concept that made them one of the most popular destinations in their city.
Interview with Greeting Card Designer Kate Harper
The good news, from my observation, is that the Handmade and alternative card business is doing OK and I’ve had a rep confirm this recently.
How to Generate Buzz for Your Next Studio Event
Are you planning an open studio for the holiday season, and want to draw a crowd?
Consultation Case Study: Improving a Greeting Card Line
An artist who designed a line of greeting cards requested a consultation to evaluate her collection and sales strategies. Is this line ready for retail?
