Your Portfolio and Signature Style

An integral part of success for an artist is becoming recognizale by using a distinct, signature style. Here’s how to get started. 

They’re Not Your Customers!

Most people don’t want your art. That doesn’t matter. Here’s how to cut through all the noise and find your target audience.

Why Your Art Isn’t Selling

The reason your art fails to sell is probably not what you’re thinking. Let’s dive into the unspoken truths about art sales.

How Artists Can Overcome Fear and Promote Themselves

Artist Corrina Thurston writes about her personal experience in taking risks, how artists can overcome fears and promote their work.

Increase the Value of Your Art & Grow Sales

Discover two powerful strategies to enhance your art business, increasing the professional and personal perceptions of your art’s value.

Diversify Your Income to Maximize Art Sales

Consider adding new methods of earning that can even out your art business income and help your bottom line.

Plan a Profitable Holiday Art Sale

Thinking of opening your studio or renting a space for a holiday sale of your art or handmade work? Use these quick tips.

How Your Art Community Can Work for You

Are you an active participant in an art community? There are plenty of reasons to belong and ways to connect. 

The 80/20 Rule for Artists

The 80/20 Pareto principle could be one of the most impactful aspects of your art business. Here’s how it works.

Nurture Your Existing Art Collectors

An existing customer base can be a goldmine for an artist in business. Don’t overlook this important asset.

How to Make Money as an Artist

Entrepreneur Magazine recently released a podcast that profiles an aspiring New York City photographer transforming a dream into a business.

Are You Selling Out?

by Carolyn Edlund Do you have to compromise your versatility to meet market demands, or can you stay true to your artistic vision?     An artist recently complained that she couldn’t get any interest from collectors because her work was eclectic and “too versatile.” She went on to say that customers wanted to be […]

How to Develop Confidence as an Artist

Whether you’re a seasoned professional or just starting out, nurturing self-assurance can have a significant impact on how you succeed.

Reduce Stress in Your Art Business

Running a small business can produce anxiety and a fear of failure. Reframe your approach by balancing creativity, practical tasks and wellbeing.