The economic and cultural impact of arts in communities is significant and growing. Here’s why art matters, and how it makes a difference.
How to Revive a Dormant Email List
If you’ve neglected to send email campaigns on a regular basis, your list may have gone cold. Here’s how to reengage with subscribers.
6 Things Artists Must Stop Doing—Now!
Are you guilty of any of these self-destructive activities? Stop right now. They won’t help your art business or your sales.
Are You Making These Website Mistakes?
Want to improve your online art sales? Avoid these mistakes that can cost you opportunities and customers.
Find Your Sweet Spot: Where Personal Art Meets Market Success
For artists, striking a balance between what you love to make and what sells can be the best of both worlds.
Know the “Why” Behind Your Art
It’s essential to be able to articulate the concept behind your work and how it relates to what your audience cares about and values
The Artist’s Guide to Getting Your Art Seen
Just starting out as an artist in business? Here’s how to get your work out there quickly, find opportunities and move forward.
How Artists Can Attract Press Coverage
Want to get some publicity for your art business? Use these tips to reach out to press members and be noticed.
How to Make Art Shipping Costs Painless
Do you cringe when you think of the response customers have to your shipping costs? Consider these solutions.
Is Selling Wholesale Right for You?
Have you considered selling your art or handmade work in the wholesale marketplace? Let’s see if it’s the right model for you.
The Trust Factor
Gaining trust is a basic factor when marketing and selling your work online. How can you build trust with your customers?
Your Portfolio and Signature Style
An integral part of success for an artist is becoming recognizale by using a distinct, signature style. Here’s how to get started.
They’re Not Your Customers!
Most people don’t want your art. That doesn’t matter. Here’s how to cut through all the noise and find your target audience.
Why Your Art Isn’t Selling
The reason your art fails to sell is probably not what you’re thinking. Let’s dive into the unspoken truths about art sales.
