It’s essential to be able to articulate the concept behind your work and how it relates to what your audience cares about and values
The Artist’s Guide to Getting Your Art Seen
Just starting out as an artist in business? Here’s how to get your work out there quickly, find opportunities and move forward.
How Artists Can Attract Press Coverage
Want to get some publicity for your art business? Use these tips to reach out to press members and be noticed.
The Trust Factor
Gaining trust is a basic factor when marketing and selling your work online. How can you build trust with your customers?
They’re Not Your Customers!
Most people don’t want your art. That doesn’t matter. Here’s how to cut through all the noise and find your target audience.
Increase the Value of Your Art & Grow Sales
Discover two powerful strategies to enhance your art business, increasing the professional and personal perceptions of your art’s value.
Diversify Your Income to Maximize Art Sales
Consider adding new methods of earning that can even out your art business income and help your bottom line.
The 80/20 Rule for Artists
The 80/20 Pareto principle could be one of the most impactful aspects of your art business. Here’s how it works.
Nurture Your Existing Art Collectors
An existing customer base can be a goldmine for an artist in business. Don’t overlook this important asset.
How to Make Money as an Artist
Entrepreneur Magazine recently released a podcast that profiles an aspiring New York City photographer transforming a dream into a business.
Art Business Checklist for Fourth Quarter
Fourth quarter is the perfect time for artists to supercharge marketing, sales and planning. Here’s your checklist.
Should You Sell Art on Third-Party Platforms?
Considering a third-party sales website to market and sell your art? Here are the pros and cons to help you with that decision.
Increase Your Art Sales with Tiered Pricing
How artists can maximize their art sales and reach a broader audience by using the power of tiered pricing.
Diversify Your Art Income Streams
Passion is motivation, but the reality of making a living from one’s art requires a strategic approach to income generation.
