Arts leader and advocate Rickie Leiter has worked tirelessly to provide support and resources for artists of all types. She offers her views on the current state of the industry and what artists need to know.
How Artists Can Look Their Best in Photos
Today, artists connect directly with the public more than ever. They want to know you better, which means you’ll need photographs of yourself for marketing use. Want to look your very best? Use these tips from professional photographer Kelly Heck.
Art Business Checklist & Cheat Sheet
Building an art business? You will need knowledge, planning, organization and presentation skills. Here’s our checklist with links to articles on many topics.
How to Use Testimonials to Sell More Art
Testimonials can be quotes from your existing customers who have a positive experience to share about how your art has enhanced their lives.
How an Entrepreneur Built an Online Wearable Art Business
Israeli entrepreneur Shahaf Gal runs Bones and Balloons, a fun, contemporary clothing and accessories company that sells wearables featuring colorful collage designs.
Artist Success: Turning Publicity Into Sales
Painter Elisa Sheehan received major media attention for her art, and turned those opportunities into sales.
How to Share Your Life as an Inspired Artist
Many people wish they could be artists, and imagine the artist’s life is passionate, free and creative. That might not always be true, but what you share with your audience can shape the interest they have in your work.
Use Online Apps to Market Your Art
As an artist, one of the hardest things is to stand out from the crowd. Posting your latest work is great, but what about between those days/weeks that you’re working on a newbie?
Artist Success: Marketing Tips from a Pro
People are losing those ‘real life’ connections and I think they miss them. My events connect me to my collectors and create excitement for each of us
Artist-Run Gallery Space as a Model for Success
These self-directed artists didn’t seek gallery representation. Instead, they opened their own retail spaces to display art and interact with collectors.
Studio Production Goes to the Wholesale Marketplace
The line is constantly changing in order to provide a variety of price points as well as fresh colorways to keep existing clients interested and attract new clients.
Licensed Art Goes to the Wholesale Marketplace
by Carolyn Edlund Two licensed artists recently represented their work at a wholesale trade show. Here’s how their designs evolved from idea to products sold in retail stores. Inspired by her background in classical illustration, artist Cherish Flieder started painting abstracts to grow and explore artistically. One of her designs was spotted by Anne […]
Post-Sale Strategies to Grow Your Art Business
After a sale has closed and a customer is particularly pleased with their purchase, you may want to ask them for a testimonial.
5 Tips to Make Your Portfolio Images Web Friendly
Before uploading images to your website, you should always resize them smaller and save them at a lower quality.
