Use that story to grab attention and use your message to let shoppers know how much they will love becoming one of your collectors.
How Artists Can Get Marketing Assistance
Need help with marketing and promoting your art? Check out these resources.
Tips for Speaking About Your Art
Most people feel that they could never be an artist themselves, and meeting people who are really talented is a treat.
Smart Marketing Strategy: Serve Up Your Art
As the artist, you are in a perfect position to make those recommendations on how and where your work should be displayed.
3 Art Marketing Goals that Help Sell Your Work
Very few sales are made on the first contact with a prospective buyer, unless you are selling a lower-priced or impulse item.
Artists … Exit Your Comfort Zone
Four Marketing Techniques YOU Can Use to Boost Your Web Presence
You’re Probably Doing It Wrong
It should go without saying— having quality digital images is 100% critical for your art business.
Avoid These Mistakes to Build an Effective Art Portfolio
You never know when you might have a great opportunity and need to show your best work at a moment’s notice.
How I Launched a Sustainable Art Business
Glassblower and guest blogger Jake Pfeifer grew a solid business selling his work. Here’s his story and best advice for other new entrepreneurs.
Avoid These Mistakes That Ruin Your Online Art Sales
It’s the follow up that will make your work memorable and draw in that important customer engagement that you want.
Avoid these 7 Mistakes when Photographing Art
Guest blogger Garry McMichael explains common mistakes, and helps make photographing art with a digital camera easy.
Is Your Artist Statement Working for You?
An artist statement, like all promotion, is a frame through which the artwork is seen. It is a guideline, a means of orienting the viewer.
4 Ways Booth Signage can Draw a Crowd
In a crowded show, how can you stand out? Signage is a great way to grab attention and make a statement.
Your Biggest Art Marketing Mistake
All the effort you put into sharing your art has been wasted, unless you choose to take further action.
