You may be picking up lots of new followers and fans, but are any of them actually buying – or even thinking about buying – the pieces you’ve spent hours working on?
Holiday Shopping Starts Now. Are You Ready?
Holiday shoppers are in thinking mode and putting their loved ones on lists and setting up budgets.
How to Love Rejection
If you’re getting rejected that means you are doing your work and getting it out the door.
Consistency is Key to Making Art Sales
Part of your job as an artist and an entrepreneur is to build trust with your network, your associates and your collectors.
10 Website Mistakes that Kill Your Art Sales
A confused customer won’t buy; avoid that problem by providing all the details about becoming a collector of your art.
5 Essential Steps to Cultivate Online Art Buyers
You are not truly a visible business without a fully engaged website.
Representing Artists to the Corporate Market
“Artists don’t want to go out and sell themselves,” said Murray. “They want you to go out there for them, make the sale.”
Should You Quit Your Day Job?
There are many ways to earn money as a self-employed artist. Just be sure that you understand clearly that as an entrepreneur, you are in sales, plain and simple.
Why You Must Start Your Email Marketing Campaign
Emails, when done on a regular schedule, have the ability to grow your relationships, your “brand” or recognition, and bring your clients into a more intimate sense of conversation.
Why People Buy Art
Many times people don’t truly know what they want as far as buying art. They appreciate receiving recommendations.
Are You Panicked About a Drop in Art Sales?
The truth is that no matter what industry you are in, change happens – and you can’t stop it. You have to deal with it.
Are You at a Loss for Words?
Divide your emails into one of two categories: informational or promotional with emphasis on mostly informational.
How to Write an Amazing Artist Statement
The reason to have a genuine, well written artist statement is because you want to provide insight for your viewers into who you are as an artist.
How to Lose an Art Sale
So if you are feeling badly about not getting back in touch with people who have an interest in your work, you have lot of company.
