How can you as an artist stand out from the crowd? Here’s your list of next steps.
A Gallery Owner’s View: Realities of the Art Business
Suzanne Connors, owner of SaxArt Gallery in North Carolina, talks about success, overexposure, and partnering with artists.
A Gallery Owner’s View: What Artists Need to Know
Art gallery owner Suzanne Connors speaks frankly about what artists must know to work with galleries for mutual success.
How Natasha Wescoat Rocked Her Online Art Sales
A well-rounded web presence is an essential part of your art business and brand if you want to sell online.
Online Sales Tips from the Experts
If you take the step to sell your work online, you need to realize it is a commitment. Take a bit of time and do some research.
How to Sell Your Work to Museum Stores
Selling art and craft to museum shops is very different than working with traditional galleries and stores.
The Power of Consultative Selling
Use your knowledge and experience to make recommendations that will help your customers purchase just the right piece that they will love.
Selling to Niche Markets/Wedding Industry
Michigan-based calligrapher Jennifer Buck of Graceful Expressions used multiple smart strategies to market and grow her creative business.
Shooting Fish in a Barrel
How one artist planned such a great strategy for presenting her work that picking up new accounts was “like shooting fish in a barrel.”
How Artists Can Make an Effective Press Kit
Press kits are packaged promotional materials distributed to members of the media in order to get exposure and publicity.
Entrepreneur Taps into Contemporary Christian Market
A massive customer base exists in the Christian retail market, which by itself does over $4.6 billion in sales annually.
How Artists can Finesse the Press
Media outlets are hungry for stories. Artists make for good stories. Let’s explore how you can do this effectively to get media attention.
A Day in the Life of an Artist’s Licensing Agent
I use a combination of cold calling and email submissions. I submit artwork after reviewing the guidelines on the company’s website.