Two creative entrepreneurs developed a niche market and scaled their 3D printing studio business.
The Changing Marketplace and Direct to Collector Sales
Dramatic market changes have empowered artists, including the ability to make direct sales to collectors.
Put Your Best Portfolio Forward
You’ve created a body of work. Now get organized and present your art portfolio professionally for maximum impact!
How Artists Can Use QR Codes
QR codes can be used in many ways to promote your brand, share information and even provide immersive experiences.
How I Create NFT Art
Photographer Andrew Mease explains this new trend, how it works and what he learned from becoming an NFT artist.
A Partner to Creative Entrepreneurs
UK provider Wraptious helps artists develop gift products and enter lucrative new markets.
Create an Engaging Email Signature
Does your email signature working as a marketing tool? Here’s how to customize a signature that wows recipients.
How to Leverage Artist Publicity
When major publicity comes your way, you need a plan to make the most of the opportunity.
Growing an Art Business with Print on Demand
Here’s how one artist expanded his business by offering merchandise through Print on Demand.
What Artists Should Know About Print Advertising
Advertising in publications is an option for artists looking to gain recognition and cultivate collectors. If you are considering print ads, here’s what to know.
Encourage Collecting and Increase Repeat Sales
Artists in any medium can create work that brings customers back for more by encouraging collectability by using some basic principles.
Create a 3D Online Exhibition of Your Art
3D virtual exhibitions are an exciting way of promoting individual artists, art events, galleries and cultural spaces to a worldwide audience.
The Power of Email Marketing
Art marketing is challenging and time-consuming. Here’s how an old standby can be one of your secret weapons.
Muse vs. Market: How to Write Your Brand Story
Selling the purpose behind a brand has a decades-strong loyalty with marketers and entrepreneurs. Here’s how artists can use the same formula to “Find the Why?” and claim their voices in the marketplace.