Is a picture worth a thousand words? Maybe. But using clear descriptions of the products you are selling on your art website will help you close more sales.
Sell Your Art to an Affluent Audience
Price your work and position yourself in the market to reach your target audience.
How to Use Your Artist Statement
An artist statement is an important part of the materials you present about your art and yourself to the world. Here are ways to use it effectively.
5 Online Tools That Show Your Art in a Room
These helpful virtual tools make it easy to show and sell art online.
10 Tips for Taking Art Commissions
Is your art business set up for commission work? Use these basics to cultivate sales and help things run smoothly.
Use Leverage to Grow Your Art Business
How artists can work more efficiently, increase opportunities and close more sales by using leverage.
How One Artist Self-Published a Book
Painter Josh Lance tells the story of traveling the world and creating art through the publication of a book that documents his life and work.
Create Better Displays of Your Art
There’s an art to creating effective art displays — the kind that attract viewers and engage them with your work. Peter Dunn of Gallery System Art Displays shares some best practices for achieving this, with a three-step process that artists can use when planning exhibition for art fairs, open studios, or their homes.
The Power of an Artist Story
Anita Nevar uses her true story in conjunction with her painting portfolio to make a strong connection with her target audience.
Partnering High End Real Estate and Art
Art and luxury properties can be a good mix. This realtor works with artists to make sales of both.
Your Next Artist Email Campaign
Email marketing is an effective way to connect with art lovers and potential customers. Here’s how to write emails that build relationships and make sales.
Build Your Email Subscriber List
How do artists increase their sales? By staying in touch with prospects over time through email campaigns. Here’s how to get that subscriber list built.