3D virtual exhibitions are an exciting way of promoting individual artists, art events, galleries and cultural spaces to a worldwide audience.
Are You Selecting the Right Art Shows?
When planning your show schedule, take a practical look at the costs and benefits of events. You may dramatically change your plans.
What is the Crypto Art Market?
A huge emerging market has opened for artists to sell digital work online. Artist Marc-O-Matic is interviewed about his lucrative experience selling art as NFTs on the blockchain.
The Power of Email Marketing
Art marketing is challenging and time-consuming. Here’s how an old standby can be one of your secret weapons.
Muse vs. Market: How to Write Your Brand Story
Selling the purpose behind a brand has a decades-strong loyalty with marketers and entrepreneurs. Here’s how artists can use the same formula to “Find the Why?” and claim their voices in the marketplace.
What Artists Should Know about The Corporate Market
The corporate sector may be a lucrative market for artists whose work is appropriate and who have the ability to work with other professionals to serve large clients.
Selling Art? Know the Decision Maker
Increase your art sales by understanding your buyer and their motivations.
Price Your Art Like a Professional
Price your art to reflect it’s value in the marketplace and pay yourself a profit.
Create an Amazing About Page on Your Art Website
The About page is one of the most-visited on every website. Here’s how to make yours more compelling.
Success is Often Who You Know
How can developing a strong network of connections grow your art business?
The Future of Art Fairs and Festivals
The 2020 pandemic wreaked havoc on live art events, forcing cancellations and changes to an entire industry. What does this mean for artists going forward?
Write Subject Lines that Get Your Emails Opened
Each email in an inbox has about two seconds to capture attention. Here’s how to grab attention and get your message opened.
Setting and Reaching Your Art Business Goals
What do you want to achieve? Define your vision, set specific goals, and build a road map to get there.