For the past seven years, we have had three instructors teaching for us online, as well as two teaching our course live, four translators, and thirteen other instructors in training, all preparing to teach online and in the real world.
Make Your Art Show Booth into a Gallery
A recent visit to the Boca Grande Invitational Art Festival shows how different artists find solutions to overcome the elements and give a welcoming presentation.
Increase Your Profit Margin: Raise Your Prices
There are ways to add perceived value to your work, many of which you can easily implement. This provides you additional reasons to charge more for your art.
Increase Your Profit Margin: Lower Your Costs
If you want to build a sustainable small business, it’s essential to keep track of income and costs to have a clear view of what you are earning, and to understand your profit margin.
Use the Right Resolution for Your Art Images
Here are three free resources will help you get organized and use the right resolution and the right formats.
Make Your Art More Collectible
Repeat business grows business, and that’s good news to an entrepreneur who has collectible work for sale.
Know Your Customer
The more you learn about your target customer, the better you are able to reach them, speak their language, engage them and make sales of your art.
Hiscox Report Reveals New Online Art Sales Trends
Online art sales are in their infancy (only 8.4% of the overall art market), and early adopters often face challenges and frustration.
10 Ways to Share Your Artist Story
As an artist, your story is an integral part of your work and the experience that your collectors have. Here’s how to create it, and share it.
6 Ways to Boost Your Online Art Sales
When a website is the means you have to communicate about your art, you must be sure to share enough information about yourself, your inspiration and your technique to make a connection with the viewer.
One Word That Can Transform Your Art Business
Lack of focus can leave your audience wondering, “What is it that they really do?” or “Is this a hobby?” It can put you in a position of being instantly forgettable.
Design a Fabulous Art Studio on a Shoestring
Many of my studio furnishings were found in used building supply and consignment stores, and I was creative with the use of inexpensive hardware and bartering.
Is Your Art Right for the Corporate Market?
Considering selling your work to corporate clients? Here’s what you need to know.
Why Corporations Collect Art
What are the reasons corporations collect art? There are definite benefits to the company, their employees, clients and the community, as well as to the artists represented in those collections.
