Jeff Mueller has used social media extensively to further his career as an artist. He shares his strategies, frustrations and results.
Overcoming Wild Card Event Fails
When you found a non-profit collective you wind up being the go-to person for pretty much everything and anything.
The Artist Doesn’t Always Know Best
There are times when our own opinion isn’t enough; when we need to reach out to others for feedback that will help guide our direction. In those instances, crowdsourcing can prove invaluable.
From Concept to Market: One Artist’s Story
What does it take to take a product idea all the way to the mass market? This artist shares her experiences.
Art in Embassies Program
Since 1963, the U.S. State Department has run a program called Art in Embassies (AIE) that showcases the work of American artists from various media in exhibits all over the world.
What’s Killing Your Art Sales?
Use that story to grab attention and use your message to let shoppers know how much they will love becoming one of your collectors.
Read This Before You Negotiate
Before you walk into any negotiation, or even a conversation about a business deal, do your research and plan ahead.
How Artists Can Get Marketing Assistance
Need help with marketing and promoting your art? Check out these resources.
Fear of Selling & How to Overcome It
If you are fearful and uncomfortable, your unspoken fear rules your attitude, language choices, and body language.
“I’m sorry… WHAT did you sign??” Part Two
Every time a client comes to me with an artist representative agreement, I cringe.
Tips for Speaking About Your Art
Most people feel that they could never be an artist themselves, and meeting people who are really talented is a treat.
Smart Marketing Strategy: Serve Up Your Art
As the artist, you are in a perfect position to make those recommendations on how and where your work should be displayed.
3 Art Marketing Goals that Help Sell Your Work
Very few sales are made on the first contact with a prospective buyer, unless you are selling a lower-priced or impulse item.
My Disastrous First Art Show
My sales were slow. They dragged. Shoppers looked, and didn’t understand what to do with what I made.
