How artists and makers can take advantage of wholesaling, which is a sustainable business model that can help grow their sales.
7 Ways to Add Value to Your Handmade Work
How can you make your handcrafted work stand out? Use these tips to add extra value.
6 Ways to Sabotage Your Art Business
Many artists experience frustration from lack of sales without realizing they have sabotaged themselves.
It’s Not All About the Money
There aren’t many artists I know who are creating work just for the money. In fact, it’s pretty much the opposite.
What’s the Back Story on Your Art?
Consistent use of unexpected touches can be an expression of your brand as an artist, even when used on the back or the inside.
Profile of a Collector – Part 2
Through her experience, she has become interested in acquiring landscapes by California painters, and she focuses mainly on this niche.
Profile of a Collector – Part 1
Marsha is a fairly typical collector. She doesn’t buy extremely high-end art or purchase it as an investment.
Should You Change your Name for the Sake of Art?
Todd Ridge explains why he changed his name as an artist and a brand to become more memorable and enhance sales.
What to Do when your Show is Slow
When you look at your show experience as a first contact, you can plan marketing activities after the show is over.
Would You Sell Your Art at Walmart?
Many artists might be surprised, or even shocked at the thought of selling their work through Walmart. Photographer Sandra Canning is not one of those artists.
Gallery Interview: Cowley Fine Art
Running a gallery is very much like creating art. You start with a vision and as you progress, the vision changes and evolves.
Artists, Do You Need an Agent?
There is a huge hunger (and confusion) among artists about how to sell their work. Would an agent be the solution?
Selling Art with Confidence
One of the problems that artists have when they set up at an art show is that they aren’t thinking like store owners. But they should be.
Art Licensing Strategies/Interview with Maria Brophy
Artsy Shark interviews art licensing expert Maria Brophy on how artists can protect themselves contractually when licensing their work.
