by Carolyn Edlund Invite engagement from people interested in your work to begin conversations that lead to art sales. Acquiring a collector base that will appreciate what you do and purchase your work is a process. Very few sales are made when the client first sees your art. Most often they need exposure […]
How Artists Use Video for Marketing
Video rules online and in social media. Artists are using this format in different ways to share their work and engage potential customers.
8 New Social Media Platforms To Market Your Art
by Marisa D. Aceves An introduction to new and exciting platforms for promoting and sharing your artwork. Art marketing has changed with the progressive arrival of new technologies and social media applications. As a result, artists must learn to embrace new ways to share their art with the world. While many artists are […]
Start a Successful Artist Blog (or Podcast)
by Carolyn Edlund Many artist entrepreneurs are looking to gain attention and interact with a target audience. Content creation is a great way to start that engagement. There is a steady increase in the number of artists selling online. Consequently there is also a huge amount of “noise” happening in an already crowded […]
Stand Out as an Artist in the Digital World
The online marketplace is competitive and crowded. Get your art website noticed by using a distinctive domain name.
30 Reasons Artists Should Sell Locally
Artists should prioritize selling to local customers and collectors. If you aren’t cultivating your local market, here is what you’re missing.
Artful Holiday Gift Guide 2021
These artists and makers offer a selection of creative gifts, starting under $100, to delight everyone on your holiday list!
How to Increase Traffic to Your Art Website
Online sales are a dominant force in the art market, and a huge opportunity for entrepreneurs. Driving traffic to your art website should be an essential part of your art business strategy.
How to Use Google Alerts in Your Art Business
Google Alerts is a free, easy-to-use tool can be an asset to your creative business.
The Changing Marketplace and Direct to Collector Sales
Dramatic market changes have empowered artists, including the ability to make direct sales to collectors.
Sell Your Art Online with Live Video
Improve your art sales by connecting with potential collectors through live video.
How Artists Can Use QR Codes
QR codes can be used in many ways to promote your brand, share information and even provide immersive experiences.
Artful Gifts & Wearables
Six artists expanded their collections to include gift and wearable items. They spoke about the inspiration for these products, and how they are selling the merchandise.
How I Create NFT Art
Photographer Andrew Mease explains this new trend, how it works and what he learned from becoming an NFT artist.
