An interesting aspect of the VR experience is that mobile shopping is also available through presenting 3D galleries on their smartphone application
The Handmade Marketplace: Virtual Chambers of Commerce
I see a natural progression happening for artists. They look for a place to sell and start out on one of the big marketplaces. They learn the basics, gain confidence, and branch out on their own.
The Value of Art In Situ
These artists use in situ photos to share their art with customers. Here’s why you should, too.
Video Marketing & Artists: Quality Matters
Can a video that shows your studio practice in an emotionally compelling way communicate what you do effectively and build the value of your work too?
4 Actionable Tips to Reach New Art Collectors Online
There are dozens of theoretical ways to get your artwork in front of collectors, but I’m going to give you 4 tips you can use right now to start exposing your artwork to a wider audience of art collectors online.
Increase Your Online Art Sales
Now, we get into the fun stuff— using your portfolio to build an online presence.
Video Marketing & Artists: A Match Made in Heaven
Just like your work, video engages the senses and, since it’s a visual medium, it gives you the opportunity to show rather than tell others what you do.
Introduction to Inbound Marketing for Artists
Inbound marketing has grown exponentially over the past few years, as social media has become a more and more profitable marketing tool.
3 Art Marketing Goals that Help Sell Your Work
Very few sales are made on the first contact with a prospective buyer, unless you are selling a lower-priced or impulse item.
Artists … Exit Your Comfort Zone
Four Marketing Techniques YOU Can Use to Boost Your Web Presence
You’re Probably Doing It Wrong
It should go without saying— having quality digital images is 100% critical for your art business.
Amazon vs. Etsy – Who Will Win?
Although it’s too early to tell which way things will fall, events are happening at a rapid pace that may affect the outcome of this upcoming rivalry.
Avoid These Mistakes That Ruin Your Online Art Sales
It’s the follow up that will make your work memorable and draw in that important customer engagement that you want.
Artist Strategies Lead to Regular Online Sales
Canadian photographer Michael Winsor is highly successful with e-commerce, making online sales of his work on a daily basis. He shares tips for artists.
