by Carolyn Edlund One powerful tool artists should have in their arsenal is email marketing. Before you hit the send button, let's look at the unsung hero of email marketing: the subject line. Crafting a compelling subject … [Read more]
Featured Artist Jaye Alison Moscariello
Artist Jaye Alison Moscariello presents a compelling collection of abstract paintings bursting with color and energy. View more of her portfolio on her website. I've always been a patent observer. I was raised by a grieving … [Read more]
Featured Artist Pat Wattam
Oil painter Pat Wattam presents a collection from her portfolio, inspired by travel and life experiences. See more of her artwork by visiting her website. I grew up in a small town in Arkansas with ten acres for my … [Read more]
Featured Artist Sandra Bechtold
Photographer Sandra Bechtold presents a serene portfolio drawn from the natural world. See more from this artist by visiting her website. My name is Sandra Bechtold. I am a nature and landscape photographer from … [Read more]
Featured Artist Carl McKinley
Watercolorist Carl McKinley shares a classic collection of wildlife paintings and his story of a long career dedicated to art. See more by visiting his website. My wife Julia and I live in Cecilia, Kentucky, a small rural … [Read more]
4 Ways Artists Can Lose Customers
by Carolyn Edlund Four potential pitfalls that could deter prospective buyers of your art—have you encountered any of these challenges? Launching and nurturing a business centered around your art or handmade work is a … [Read more]
Featured Artist Elizabeth Sher
Elizabeth Sher creates mixed media and digital artwork that blends messages with tactile craftsmanship. See more from this artist by visiting her website. Art flows through my veins, an integral part of my being. Within the … [Read more]
Featured Artist Deb Hall
Artist Deb Hall presents a remarkable group of complex layered abstract paintings filled with color and texture. View more of her portfolio on her website. In artist forums and receptions, I sometimes introduce myself as an … [Read more]
Featured Artist Theresa L. Karkoska
Enjoy the amazing portfolio of Theresa L. Karkoska, who captures memorable moments in life with her paintbrush. See more by visiting her website. As an artist, I often try to select subject matter that is colorful and dynamic … [Read more]
Featured Artist Steven Schaefer
Glass artist Steven Schaefer shares his story of mastering this fascinating medium, and presents a stunning collection of sculpture. See more on his website. My artistic journey began growing up in Havertown, Pennsylvania. As … [Read more]
Your Power as an Entrepreneur
by Carolyn Edlund Starting your own business is empowering. It puts you in the position to make decisions and control your own destiny. Often, self-employed artists believe they have little power. They may think they are at … [Read more]
Featured Artist Margaret Dobbins
Artist Margaret Dobbins presents a collection of diaphanous abstract paintings filled with light and movement. Find more of her portfolio by visiting her website. For me inspiration is everywhere if you just look and imagine, … [Read more]
Featured Artist Boyd Miles
Experience the creative world of artist Boyd Miles, who presents a vibrant collection of watercolor paintings. Visit his website to see more. I'm Boyd Miles, a self-taught artist with a passion for creativity. From the moment … [Read more]
Featured Artist Kathy Kehoe Bambeck
Enter the colorful world of artist Kathy Kehoe Bambeck, whose joyful images are created to lift the spirit. See more by visiting her website. As a young girl growing up in Southern California, I witnessed the transformative … [Read more]