I spoke with artists Annie Salness and Emily Hancock about connections – making them, reinforcing them, and building friendships with customers, peers and others.
How and Why to Use Photos of Art in Progress
In progress photos are more casual than portfolio or jury shots, and thus they are perfectly suited for social media, where conversations may revolve about a piece that you are busy creating.
How and Why to Use Detail Shots of Your Art
If your work isn’t being seen in person, a detail shot can unravel the mystery of how it’s made and the materials used.
The Benefits of Automating Your Social Media Posts
There are many choices in automation software and apps that you can utilize to preschedule and post to multiple platforms at once.
How to Add Extra Links to Your Instagram Profile
These two websites help make the most of that single Instagram profile link by providing a larger selection of links for readers to choose from when they click it.
Three Fun Apps to Help Your Art Marketing
These apps give you new ways to use your images, and they’re absolutely free!
New .art Domains Now Available
An .art ending identifies the website as art-related, much as the .org ending identifies a nonprofit organization, and can be helpful in online search results.
Creative Placemaking and Opportunities for Artists
Often, public art requires a team of creative professionals, stakeholders, and contractors working under the direction of one artist, often referred to as the “art director”.
Most of Your Art Marketing Will Fail. Keep Going.
The people who do care about original art are fewer. And the ones who care about your art are fewer still. Don’t give up.
Raise The Status of Women Artists
Throughout history many accomplished women artists’ contributions have been ignored and the opportunities for contemporary women artists are insufficient.
How I Built an International Art Education Business
For the past seven years, we have had three instructors teaching for us online, as well as two teaching our course live, four translators, and thirteen other instructors in training, all preparing to teach online and in the real world.
Make Your Art Show Booth into a Gallery
A recent visit to the Boca Grande Invitational Art Festival shows how different artists find solutions to overcome the elements and give a welcoming presentation.
Increase Your Profit Margin: Raise Your Prices
There are ways to add perceived value to your work, many of which you can easily implement. This provides you additional reasons to charge more for your art.
Increase Your Profit Margin: Lower Your Costs
If you want to build a sustainable small business, it’s essential to keep track of income and costs to have a clear view of what you are earning, and to understand your profit margin.
