Serious about Art Marketing – Part 1

First, by ‘unveiling’ a preview of the show to my mailing list, it offers a bit of insider treatment to my contacts and hopefully creates some interest.

How Sublimation Printing can Scale an Art Business

Taking this step means she is now poised to enter new marketplaces for her work, and is ready to build a strong business with potential to sell volume and gain repeat orders.

“I Covered My Expenses” and Other Forms of Delusion & Denial

The delusion of “I covered my expenses” relies on the denial of the true total costs and expenses of participation in a show.

Use Inbound Marketing to Increase Your Social Reach

Interacting with fans and followers is just as important as reaching out to potential business contacts in your industry via social media.

Creating Outside the Box

You design your image and print it on transfer film, then you place it anywhere you would like.

Promoting a Body of Work

Artist Paul Roustan has developed an incredible body painting portfolio, and published a book about his work.

The Thrills of Networking Within A Local Artist Community

How one artist used her community connections to build a stronger business and a network.

Portfolio Review: Do You Have These Issues?

I recently spoke with three artists who sought feedback on their portfolios. Each one faced different challenges.

3D Printing for Artists

This gives artists a huge menu of options for creating original sculpture, maquettes or even materials for use in building large assemblages or installations.

Introduction to Inbound Marketing for Artists

Inbound marketing has grown exponentially over the past few years, as social media has become a more and more profitable marketing tool.

How Art is Juried … and How to Get Better Results

Show your best art. When presenting a whole portfolio, you will be judged on the weakest piece of work that you have.

Secrets of a Successful Open Studio

Artist Rosemary Conroy explains the details in running a highly successful open studio event every year, and cultivating collectors.

The Adult Coloring Book Phenomenon

Why are diehard fans cropping up for these trendy coloring books?

5 Ways to Organize Your Art Business (and Avoid Headaches!)

Is your art business organized? Save yourself unnecessary stress by getting organized with these 5 useful tips