A savvy artist protects herself upfront. Before you drop off your work, be sure you have a good contract with the gallery!
How to Run a Phenomenally Successful Crowdfunding Campaign
I was shocked at total strangers and distant acquaintances whom I barely spoke to who threw themselves into our campaign with gusto.
Holiday Shopping Starts Now. Are You Ready?
Holiday shoppers are in thinking mode and putting their loved ones on lists and setting up budgets.
Consistency is Key to Making Art Sales
Part of your job as an artist and an entrepreneur is to build trust with your network, your associates and your collectors.
10 Website Mistakes that Kill Your Art Sales
A confused customer won’t buy; avoid that problem by providing all the details about becoming a collector of your art.
Representing Artists to the Corporate Market
“Artists don’t want to go out and sell themselves,” said Murray. “They want you to go out there for them, make the sale.”
Should You Quit Your Day Job?
There are many ways to earn money as a self-employed artist. Just be sure that you understand clearly that as an entrepreneur, you are in sales, plain and simple.
Taking Art to the Mass Market
The Artwork Factory sells through three channels: retail to the public through online sales, wholesale to large retailers and smaller independent stores, and to the trade, working mostly with interior designers
Why You Must Start Your Email Marketing Campaign
Emails, when done on a regular schedule, have the ability to grow your relationships, your “brand” or recognition, and bring your clients into a more intimate sense of conversation.
Why People Buy Art
Many times people don’t truly know what they want as far as buying art. They appreciate receiving recommendations.
Are You Panicked About a Drop in Art Sales?
The truth is that no matter what industry you are in, change happens – and you can’t stop it. You have to deal with it.
How to Write an Amazing Artist Statement
The reason to have a genuine, well written artist statement is because you want to provide insight for your viewers into who you are as an artist.
Put Your Business Cards Away
Why simply giving your business card to interested prospects is the worst thing you can do.
Why Virtual Galleries Could Help Shape a Different Future for Artists
Ever-advancing technologies, combined with radical changes in consumer trends and how art collections are curated, could all point the way towards an exciting digital future for creatives.
