One powerful tool artists should have in their arsenal is email marketing. Before you hit the send button, let’s look at the unsung hero of email marketing: the subject line.
Get More Publicity for Your Art
Want more exposure for your art or handmade work? Here’s how to create a buzz on social media and with the press to reach a broader audience.
Make Your Art Images Web-Friendly & Optimized
Professional photographer Kelly Heck explains how to work with photos of your art to optimize them for the web.
Use Press Releases to Get Your Artwork Noticed
Promote your artwork by writing press releases to spread the word. Here are two kinds you should know about.
How to Use ChatGPT for Art Marketing
Artificial intelligence can be incredibly useful for artists who need to produce ideas and add a professional touch to their marketing.
Rejection as a Catalyst for Change
Artists who are serious about marketing and promoting their work cast a wide net. That means they will be turned down much of the time.
Checklist for a Successful Open Studio
Ready to open your studio to the public? Use these steps to connect with fans and sell more of your work when you put on an event.
How Email Marketing Can Grow Your Art Business
Email marketing is a proven method to help you build a prospect base, make sales and grow your art business.
Are You Looking for an Artist Agent?
Although there are many honest art dealers and galleries to work with, there are also people who take advantage of artists.
The Digital Art Market
Carly Rector, founder of CO2ign Art speaks about the state of the art market for digital artists and the evolution of this channel.
How to Gain Local Exposure for Your Art
Seeking new places to show your work? Consider local businesses or organizations.
Email Marketing Tips for Artists
Plan, create and send email marketing campaigns that get results for your art business.
Digital Artist Launches a Successful Solo Show
Digital artist Carole Boyd planned and implemented a successful solo show in her community. Here’s how she did it.
How to Build Your Email List from Scratch
by Carolyn Edlund Email marketing is one of the most effective ways artists can use to grow their customer base. But how do you get started from zero? Many artists miss out on an incredibly valuable marketing method because they just don’t know how to get started. Before you can send out email […]
