Featured Artist Kathryn Rutherford

Artist Kathryn Rutherford uses storytelling elements in her complex realistic paintings. Enjoy her portfolio and learn more by visiting her website.     Born and raised in Ontario, Canada, I’ve always preferred to draw and paint realistically. That ability came in handy when, at age fifteen, I began my professional fine art career by painting […]

Art Business Checklist & Cheat Sheet

Building an art business? You will need knowledge, planning, organization and presentation skills. Here’s our checklist with links to articles on many topics.

How to Use Testimonials to Sell More Art

Testimonials can be quotes from your existing customers who have a positive experience to share about how your art has enhanced their lives.

Artists, Do You Want to Write a Book?

You are most likely a full-time artist who wants to write a book because you have information and/or an experience you want to share with others, and you believe it will have an impact.

Artist Success: Turning Publicity Into Sales

Painter Elisa Sheehan received major media attention for her art, and turned those opportunities into sales.

Featured Artist Jan Gierat

Using digital photography, artist Jan Gierat creates compelling dreamlike images filled with mystery.

Artist Success: Marketing Tips from a Pro

People are losing those ‘real life’ connections and I think they miss them. My events connect me to my collectors and create excitement for each of us

Art Fair Show Tips: Making Sales After the Show

Consider in-person meetings at a show to be the beginning of a longer sales cycle, resulting in future transactions.

3 Website Updates Artists Need for the New Year

Even if you don’t have the latest greatest website design and a super current blog, your available works, bio and list of shows should be up to date.

Featured Artist Trevor Keen

I am drawn particularly to people and animals for my subject matter and my sketchbooks are full of faces and figures, both cartoony and realistic.

5 Tips to Make Your Portfolio Images Web Friendly

Before uploading images to your website, you should always resize them smaller and save them at a lower quality.

Why Artists Must Have a Brand Story

Ultimately, a brand story must speak to the audience, not just about the artist.

Your Art Portfolio Checklist

These days, many people will never view your portfolio in person – they must rely on digital images, which makes this task even more important.

How to Photograph Your Artwork

When selling art, presentation is key. You need excellent images, ideally taken by a professional photographer. If that’s not feasible, use these tips to photograph your artwork yourself.