Painter Stephen Estrada transitioned from a career in museum administration to a self-employed artist seeking to have his work exhibited in museums.
How to Determine if an Art Exhibition Space is a Good Fit
A signed contract from both parties, the artist and the venue, is a must to make sure every transaction is transparent and both parties are protected from the unforeseen.
How Artists Earn: Art Licensing
Artists who license clearly benefit from multiple contractual agreements, each one producing a stream of income.
How Artists Earn: Wholesale and Online Retail
There are a lot of ways to make a living from your art these days: online retail, in-person events, consignment and galleries, old-fashioned word-of-mouth, and of course, wholesale.
Keep Art Collectors Coming Back
Don’t lose track of your existing customers. They are the key to growing your creative business.
How Artists Can Build Credibility
People want to buy art from experts, not amateurs. How can you share your expertise and gain credibility as an artist?
The Art of Silence
Silence can be your friend, and a great tool to move from the sale to the close.
Simple Ways to Add Value and Boost Your Sales
Designed to entice, this is adding something that makes them say, “Wow, this is great. I want to buy this”.
Building Trust and Longevity in Artist/Gallery Relationships
You may have noticed, one of the signs of a reputable and trustworthy gallery is they have represented many of their artists for several years.
How I Learned to Love Art Commissions
After moving through some deeper self-doubt, I have come to a place of joy working on custom orders.
Three Writing Traps Artists Should Avoid
The folks who read your grant application aren’t interested in the state of your marriage or what you had for dinner last night. They want to know about your work, so that’s what you should focus on.
An Artist in Transition
“This is the story of a lot of artists,” says Dayal, “they are always on fire. But I am like a phoenix rising from the ashes.”
What Motivates Your Collectors?
The art that collectors own also allows them to express their own creativity – because selecting, buying and displaying art is a creative endeavor in itself.
Top 3 Marketing Mistakes Artists Make
Without the kind of marketing clarity that comes from this foundational work, your website and the copy on it will not connect with your target audience.
