Glassblower and guest blogger Jake Pfeifer grew a solid business selling his work. Here’s his story and best advice for other new entrepreneurs.
Avoid These Mistakes That Ruin Your Online Art Sales
It’s the follow up that will make your work memorable and draw in that important customer engagement that you want.
How a Hard Look at Business Changed an Artist’s Life
This was the most important thing that I have ever done for my business. It was astounding what I was spending to make what I thought was a living.
Is Your Artist Statement Working for You?
An artist statement, like all promotion, is a frame through which the artwork is seen. It is a guideline, a means of orienting the viewer.
4 Ways Booth Signage can Draw a Crowd
In a crowded show, how can you stand out? Signage is a great way to grab attention and make a statement.
Your Biggest Art Marketing Mistake
All the effort you put into sharing your art has been wasted, unless you choose to take further action.
Out-of-the-Box Art Marketing Ideas
While you are meeting your perfect audience, why not give them an up close and personal look at how you work?
How to Get Accepted by the Press
How can artists make press connections that get results?
How to Get Rejected by the Press
Although most of the people who get in touch are probably very nice people, they are making a fatal mistake when it comes to getting press attention.
Critique and the Heart of the Artist
This was the very first time I began to sell my work and to develop a collection. It was the beginning.
Keys to Increasing Online Art Sales
Ideally, you want to help them develop a comfort level where they are ready to purchase. It’s about the customer experience.
What Artists Must Know About Selling Art Online
You know online art sales have gone totally mainstream when millions of people are being exposed to national advertisements that make shopping for artwork seem this appealing, easy and fun.
Artist Opportunities in the Funerary Market
Planning to sell your art into new markets? Consider whether your work fits into this lucrative niche.