Why simply giving your business card to interested prospects is the worst thing you can do.
Conversation with a Potter
A fun and wide-ranging conversation shares thoughts on how artists can carve out a business model that works.
What is Affordable Art?
What happened when a customer thought a work of great art was out of her reach? A gallery closer tells the story of what is truly “affordable” when a collector falls in love.
How to Overcome Objections to the Sale of Your Art
To understand more clearly, you need to listen carefully to your prospective customers, and you need to also put yourself in their place
Artist Website Strategies: Are You Making this Major Mistake?
Visit almost any artist website, and you will see common mistakes that can easily be fixed. One of the biggest errors is failing to give enough information.
What I Learned from Being an Art Gallery Owner
Michael Soltis, an artist who has also owned a gallery, shares his insights and experience.
Give Yourself a Promotion
In my estimation, about 80% of artists are “in the pack” and struggling to break out
Have You Considered Leasing Your Artwork?
A downpayment is taken at the start of the lease, and monthly payments are made through auto-pay rather than go through the hassle of invoicing.
I Hate Selling … But I Love Relationships
If there is one thing I know about myself, I love and value relationships – be it friends, family, partners.
Improve Your Odds When Entering Art Competitions
If you are entering a professional level competition, it is in your best interest to have your own personal website that is up to date.
Your Sales Cycle as an Artist
The best way to lose sales is to ignore your cycle and fail to step up and contact your customers at the right time and in the right way to seal the deal.
My Method of Pricing and Selling Original Art Online
Chris Maynard shares his experience and insights on the process of selling original art online.
How to Scale Your Art Business
You might consider having your artwork reproduced in different formats, creating products for sale on a retail and/or wholesale basis.
The Power of Repeat Sales
Create ongoing income through repeat sales to existing customers and grow your business.
