The art market is in the midst of an amazing technology revolution, with pitfalls of pricing for emerging artists and buyers.
Tattoo by You
Tattoodo provides the opportunity to have ideas brought to life by artists from all over the world. Here’s how they got started.
6 E-commerce Solutions to Supercharge Your Online Sales
6 different ways that artists can use ecommerce capabilities to sell their work online.
Selling Wholesale as a Business Model
How artists and makers can take advantage of wholesaling, which is a sustainable business model that can help grow their sales.
What Makes Art Remarkable?
Remarkable art works on several levels, with a concept that is deeper and more meaningful than what initially meets the eye.
It’s Not All About the Money
There aren’t many artists I know who are creating work just for the money. In fact, it’s pretty much the opposite.
Effective Art Marketing is Not About You
When inviting people to connect, Like, or follow you on any social platform, let them know how your content is going to make their lives more enjoyable.
Commit to Imperfection
I’ve gotten into the habit, when starting off a new workshop, of letting the participants know that I’m planning to be imperfect.
What to Do when your Show is Slow
When you look at your show experience as a first contact, you can plan marketing activities after the show is over.
Work on Your Art Business
As a creative entrepreneur, you have to manage this delicate balance on a daily basis. It’s at the core of your success.
Launch a Successful Crowdfunding Campaign
Most crowdfunding websites use an “all or nothing” funding model.
Crafting Your Brand
Over the years as I’ve been an artist, author and marketer, I have come to believe one thing passionately – people buy the story.
Artists, Do You Need an Agent?
There is a huge hunger (and confusion) among artists about how to sell their work. Would an agent be the solution?
Gallery Interview: ArtHaus
An interview with ArtHaus gallerists James Bacchi and Annette Schutz of ArtHaus in Francisco.
