You are the only one who can determine the future of your creative business. Don’t allow others to distract you from your purpose.
How Direct Mail Can Boost Your Art Business
Is direct mail old fashioned? Maybe… but it provides another form of outreach to help grow your business.
Artist Social Network Deep Dive
José Art Gallery is a social network for art industry professionals and a destination for art sales.
Cultivate Your Ideal Clientele
Instead of appealing to the general public, create a mindset and professional presentation to fit the collector you want to attract.
What You Can Learn from Your Competition
Building a small creative business doesn’t mean you have to reinvent the wheel. There is plenty to learn from others.
Sell Art to Corporate Clients
Is your art appropriate for placement in a commercial environment? Here’s how to enter the marketplace for this sales channel.
The Artist’s Guide to Building an Effective Website
Want to sell your artwork online directly through your artist website? Start with these basics to impress and convert visitors.
Jumping In With Both Feet
You can keep the day job and build your business slowly, or jump in with both feet and sink or swim. Which one did you choose?
The Myth of the Starving Artist
Have you convinced yourself of any of these common beliefs that are destructive to artists in business? Let’s set them straight.
The Power of Wholesale
Are you selling your creative work in the wholesale marketplace? You probably have more control than you think.
How to Give Great Press Interviews
Here’s how you as an artist can create a plan, attract the press and provide a terrific interview on your own terms.
Can You Sell an Art Business?
What’s the potential for creative entrepreneurs looking for an exit strategy? Here are some options for artists.
Art Collector Celebrates Artists with Studio Visits
Enthusiastic art collector and advocate Josh Kasper brings the hidden world of studio creation to light through live and virtual interviews.
Rejection as a Catalyst for Change
Artists who are serious about marketing and promoting their work cast a wide net. That means they will be turned down much of the time.
