The Importance of the Picture

Properly photographing your items is not a daunting task, though it does take an investment in time, and a little money.

Should You Change your Name for the Sake of Art?

Todd Ridge explains why he changed his name as an artist and a brand to become more memorable and enhance sales.

Telling Your Artist Story

Delight your visitors with lots of big, juicy, photos of your studio, or better yet, you in your studio in the process of creating your art.

Would You Sell Your Art at Walmart?

Many artists might be surprised, or even shocked at the thought of selling their work through Walmart. Photographer Sandra Canning is not one of those artists.

8 Ways to Improve Your Online Portfolio

Is your website really showing your art to its best advantage?

Top 10 Mistakes Artists Make When Building a Website

Your website should be as energetic as a living breathing thing. There will always be something to add, change or remove. With enough attention, you can turn your website into a marketing machine

Sell More Artwork with In Situ Photos

Guest blogger Carol McIntyre shares her experience with creating interior photos that show off her paintings.

How to Engage Your Art Website Visitors

Present your work at its best by using professionally taken photographs. After all, you work hard to create your art. Don’t you deserve this?

How Artists Can Build a Brand

A marketing expert and artist shares his expertise with fellow creatives who want to make a brand presence.

Wear Your Art

Just for fun, imagine turning one of your paintings into a piece of wearable art. Now you can do it.

10 Great Reasons Artists Should Have a Blog

Blogging allows you to tell your story as an artist, so each visitor to your site gets to know you better and understand what inspires you.

10 Ways to Make Your Art Business Stand Out

How can you as an artist stand out from the crowd? Here’s your list of next steps.

8 Mistakes to Avoid When Entering Art Competitions

Entering art competitions can be stressful and confusing. John R. Math shares this guide to help you avoid mistakes.

The Magic of the Art Website

Professional artist Gregory Peters shares some thoughts about creating a great web presence and promoting your art online.